The Alder Social Media Report And Rankings Finally Here!

Rankings To Be Released January 31, 2014 And The Full Report During Social Media Week In February
By Red Media
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Alder Consulting is set to release the Alder Social Media Report (AlderSMR), a presentation of Nigeria's most impactful and innovative social media brands (corporate, government, institutional and personal).

This comprehensive report features contributions from experts across the world who analyse the impact of social media and its invaluable contributions to business, politics, governance and culture.

Subomi Plumptre, Executive Committee Member at Alder Consulting and the Head of the Social Media Practice said, "Because of the vastness of the report, it will be released in 2 volumes. The first volume features Nigeria's top

social media brands and will be released on January 31st, 2014. A special brand mark will also be released which can be used by the top ranked brands. The second volume includes all contributory articles and insights for businesses & brands. It will be auspiciously released during Social Media Week, February, 17th - 21st, 2014. The decision to stagger the release of the report takes into consideration the fact that individuals will like to download the report directly to their mobile devices. Social Media Week will also provide a great platform to discuss the data from the report".

Topical areas of the report are: Top Social Media Brands in Nigeria; Nigerian Social Media Trends & Insights and Expert Articles by notable African and International contributors including Morin Oluwole (Facebook), 2go, Michelle Corsano Pellettier, Kate Henshaw and many more.

The 2-volume report will be available at on release. For more information, kindly visit

About The Alder Social Media Report
The Alder Social Media Report is a presentation of Nigeria's most impactful and innovative social media brands - corporate, government, institutional and personal. The extensive report will feature articles from local and

international contributors and analyse the impact of social media on commerce, governance, politics, entertainment, media, religion and social welfare. The Alder Social Media Report will include a ranking of social media brands. Using a crowd sourced approach, the rankings will incorporate a public poll and assessment by independent social media analysts, brand professionals and academics.

About Red Media Africa
Red Media Africa is a PR & Communication firm under the parent company, RED. An innovative media group focused on Africa, RED's vision is to excite and empower an evolving generation through the media's limitless possibilities.

Built across tools and platforms, its Communication Division holds Red Media, Red Marketing and Red Media-SME Support; and its Content Division holds the Y! brands, including Y! TV, Y! TV, Y! Magazine,, Teen Y!,, Y! 2015, and the Y! Annual Black Ball/Y! 100Most Influential List. It also anchors a development firm, The Future Project Africa, which presents Africa's leading youth platform, The Future Awards Africa, and other projects including the Nigeria Symposium for Young & Emerging Leaders and The Future Enterprise Support Scheme.

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Kate Henshaw