You Can Now Listen To BBC Hausa Service Via Call-To-Listen
June 2, 2014, BBC Afrique and BBC Hausa radio news bulletins are now
available to listeners in the United States via the call-to-listen
service, AudioNow. The development means further extension of the
availability of the multilingual content from BBC World Service on
AudioNow's radio distribution platform, adding to the radio programming
from the BBC's Arabic, Bengali, Burmese, Hindi, Indonesian, Persian,
Somali, Swahili and Urdu services already hosted.
US-based French- and Hausa-speakers can now access BBC Afrique and BBC
Hausa broadcasts on any mobile device by dialling a dedicated national
number. While the service is free to callers in the US, listeners should
check their mobile phone contracts for any additional charges.
BBC Head of Business Development for Sub-Saharan Africa, Joachim Harris,
comments: 'We are delighted that BBC Afrique and BBC Hausa radio
programmes are now available to audiences in the US as a result of our
agreement with AudioNow. The BBC has large audiences in Africa to its
Hausa and French services. Now, thanks to this very welcome extension of
our long-standing relationship with AudioNow, audiences in the US get a
new flexible and convenient way to enjoy and benefit from the BBC Hausa
and BBC Afrique audio news content.'
The addition of the BBC's two more African language services to the
AudioNow distribution platform builds on the success of the BBC Somali
audio programming which draws over one million calls per month in the
United States.
BBC Africa Editor, Solomon Mugera, adds: 'This is a significant
development in our commitment to serving our audiences wherever they are
in the world. It's a clear demonstration that with the right content in
terms of relevance and quality, the audience will find you.'
Alexandra Moe, Director of AudioNow Strategic Partnerships, says: 'We're
proud to extend the reach of BBC Afrique and BBC Hausa to diaspora
audiences here in the US. High-quality news from across Francophone
Africa, Nigeria, and beyond, is now available to anyone at any time
through a simple telephone call.'
For BBC Afrique, listeners can call 712 432 9959 to tune in to the news
programmes such as BBC Matin, BBC Midi, and BBC Soir. For BBC Hausa
listeners, 712 432 9967 is the number for accessing the daily news
bulletin, Takaitattun Labarai.