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THE BUSINESS

By Leonard Chinedu
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Production is what the Nigerians needed to fill the vacuum of her economy. Since ever, I had been thinking on how to be productive on areas of human consumable items.

However I came up with these products:-
A. Detergent powder
B. Garri protein
C. Corn protein
D. Refined palm oil
E. Custard powder, coco-yam powder
F. Palm kennel oil (etc)
I had practiced and produced all of them in used, although, I don't have all the equipment to say but I produced some locally and others in out-let factory. Because of financial challenges, I focus on detergent powder to know if I will be able to finance others for a small scale industry.

Moreover, people have used and approved the product (detergent) to be one of the best detergents so far among others in the Nigerian market. It's in white colour substance, very active to remove tough stains and still maintain the original colour of the fabric, well perfumed and antiseptic to make good difference among other notable detergent powder in the market.

The production
The raw materials for 200kg and more
1. Caustic soda-25kg bag N3800X4= N15,200
2. Animal fat-50litres = N16,300
3. Soda ash 25kg bag X 1 = N4,200
4. Silicate liquid 25 litres = N3,450
5. Perfume (mix liquid) = N6,250
6. Whitish colour liquid = N1,300
7. Foaming agent liquid = N2,800
The total cost of the raw materials is = N49, 200
Sells N150 per 350gram X 410 packs = N61, 500

Gross profit for the 200kg production = N12, 300

Before the net profit margin, we consider and subtract transport and production cost, which is pending until after effect.

From my experience so far, this 200kg or more production will always not be enough for the consumers and retailers because we go to one-on-one marketing at least twice a week. In one-day we will make sales of about 500kg and we have something that makes people to buy our product for a test, we put free gift inside the pack of the detergent powder like:-

Clothes clips, recharge cards of any network (mtn, glo, airtel, etisalat etc.) and other things that people can't see easily to attract them.

I understood that marketing is all about fun and entertainment and also what we have is what everyone, everybody, everyhome, is needed to wash, there is no alternative for that.

SUMMARY
Because of the high quality of the detergent powder, I gave it trade mark and name called silver detergent which make it to have package of it's own, although I haven't register the trademark name with any of Nigeria agencies, But I am a member of Nigerian small scale industry(NASI). The organization protects us from any of Nigerian agent that intended to hurt or task us.

Inspite of all these challenges, I maintain focused knowing that one-day, the company will come up to employ many people to work.

I have invested some money into the producing the pack and labels which I have some at hand to set off the production. So with hundred thousand naira at hand, I can start a better step.

With God all things are possible. Thank you lolo wazobiafm for been there for me, I say GOD bless you. I am looking forward to hear from you.

PHONE: 08096308941, 07042642082
NAME: DAVID CHINEDU ENECHUKWU

Disclaimer: "The views/contents expressed in this article are the sole responsibility of Leonard Chinedu and do not necessarily reflect those of The Nigerian Voice. The Nigerian Voice will not be responsible or liable for any inaccurate or incorrect statements contained in this article."