Nissan Takes On The ‘Dabbawala Challenge’ In Race Across Mumbai With Zaheer Khan And The ICCWorldTwenty20 Trophy
- Legendary cricketer Zaheer Khan and 5th Gear TV star Jonny Smith team up with Nissan in a race to surprise a class of children with the ICC World Twenty20 Trophy
South Africa(March 3, 2016) –In the build up to the ICC World Twenty20 India 2016 and as part of the ongoing Nissan Trophy Tour, Nissan has teamed up with India’s fast-bowling cricket legend, Zaheer Khan, and the UK’s popular Fifth Gear presenter, Jonny Smith, in an exciting challenge on the streets of Mumbai.
Nissan set out to prove which was fastest through the busy city roads and streets of Mumbai: car, bicycle or one of the famous Dabbawala s.
The Dabbawalas have established themselves over the past 100 years as a mainstay of food delivery in Mumbai and are renowned for theirspeed and accuracy in one of the world’s busiest cities.
The challenge: Zaheer Khan and Jonny Smithnavigate the streets in a Nissan Sunny to try and deliver the ICC World Twenty20 Trophy to a local school before theDabbawala can deliver lunch to the school’s Head Coach by bike and train.
Thisunique and exciting journey can be followed througha series of three short films,starting at Mumbai's Churchgate Station, moving all the way across South Mumbai, culminating in a grand finale chase to the Bright Start Fellowship International School.
Watch the footage to see the teams get lost, come face-to-face with the crowds and get into (and out of) some challenging situations.
The video is available to view on all Nissan’s Social Media channels and will debut on YouTube through the following links:
UK YouTube Links
Teaser - https://youtu.be/iaqodU42_hg
Episode 1 - https://youtu.be/MyGICjyYBmE
ME YouTube Links
Teaser - https://youtu.be/zyWnwqbSC_c
Episode 1 - https://youtu.be/H_thq0rBD_4
India YouTube Links
Teaser - https://youtu.be/TPfIeyJO-4I
Episode 1 - https://youtu.be/MbSHAtHBqzw
South Africa YouTube Links
Teaser - https://youtu.be/_jkhZ3S1pbE
Episode 1 - https://youtu.be/FVFZ8tpiX2g
About Nissan Motor Co.
Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, Infiniti and Datsun brands. In fiscal year 2014, the company sold more than 5.3 million vehicles globally, generating revenue of 11.3 trillion yen. Nissan engineers, manufactures and markets the world's best-selling all-electric vehicle in history, the Nissan LEAF. Nissan’s global headquarters in Yokohama, Japan manages operations in six regions: ASEAN & Oceania; Africa, Middle East & India; China; Europe; Latin America and North America. Nissan has a global workforce of 247,500, and has been partnered with French manufacturer Renault under the Renault-Nissan Alliance since March 1999.
About Nissan in South Africa
A leading automotive company in South Africa, Nissan South Africa is the operational hub for Regional Business Unit South, serving Nissan's key South Africa market and 47 other countries in Sub Saharan Africa. They include Angola, Ghana, Kenya and Nigeria as well as the key Southern African markets of Botswana, Namibia, Lesotho and Swaziland. In South Africa, the company offers a range of 26 vehicles under the Nissan, Infiniti and Datsun brands, including the popular locally-produced Nissan light commercial vehicles - the NP200 half ton pickup and NP300 one-ton Hardbody - produced at the company's Rosslyn plant, north west of Pretoria. Nissan made history locally in 2013 with the introduction of Africa’s first electric vehicle, Nissan's flagship Nissan LEAF.
As well as boasting zero emissions leadership, Nissan is also a leader in the crossover segment. Among its product offerings are the all-new Nissan Qashqai and X-Trail, as well as Juke. The Datsun brand has re-established Nissan in the entry-level market where the tailor-made Datsun GO is breaking new ground in the ‘riser’ market segment. Infiniti continues to make a mark in the luxury segment. Its current range of vehicles is now seven following last year’s launch of the Q80.