MultiChoice ‘Fashion Protégé’ Airs From May 15

Source: Edith Elekwachi/Nigeriaafilms.com - Nigeriafilms.com
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The long awaited fashion reality television show, Fashion Protégé, is set to hit the airwaves from Thursday, May 15, 2014 on the Africa Magic Entertainment Channel 151 at 8pm.

'Fashion Protégé' is a five-episode TV series created to celebrate Multichoice Nigeria 20th anniversary. It will be shown every Thursdays at the same time with a repeat broadcast on Fridays, Sundays and Mondays at 9.30pm, 8.30pm and 1.00am respectively on Africa Magic Channel.

The show will showcase the journey of the shortlisted contestants from a multitude of hundreds as they struggle and battle it out, striving to bring creativity at its peak. It is going to display strong and fierce competitions with each task to become the next notable fashion icon in Nigeria. Eliminations will occur each week in the game.

A representative of the company, Mr. Martin Mabutho, explained the rationale behind embarking on the project, saying, “Since inception, we have been focused on contributing to the country's socio-economic landscape through the creation of original African content that is uniquely African. With Fashion Protégé, we have gone a step further by contributing to the development of the fashion industry in Nigeria”.

He further added that, “Fashion Protégé is not about searching for the next supermodel, you will recall that we started MNET Face of Africa here in1998 and we worked with a lot of amazing fashion designers from Nigeria.

“It is because of the commitment to growing this sector that the British Council joined us in the project and sponsored one of the grand prizes, a trip to the London Fashion Weekend. Also, N1million ( One million nira) cash prize, feature in a top fashion magazine, a Look Book by top photographer and one year free subscription on DSTV.

“Other prizes include, N250,000 cash prize, one year DSTV subscription for the runner up and DSTV mobile devices”.

According to him, “Nigerians are highly fashionable people and have garnered a reputation for being stylish and it is that vibrancy we hope to showcase”.

Fashion Protégé auditions were thrown open lovers of fashion between the ages of 18 and 35 years old, and the lucky ones who got in had mentors of the likes of phenomenal Lanre Da-Silva and Mai Atafo.

Gorgeous and sexy On Air Personality, Fade Ogunro will host the show.